Creating the future that you truly desire starts with identifying what you want. Sounds simple, doesn’t it! Yet many people and organisations really struggle to identify what they want.
The main reason for this is that at the highest level people think that they have to be very specific about what they want. For example, how many organisations have statements like,“We want to be the No.1 organisation in our industry.”?
It is a nice statement but when so many companies use it, it hardly engages the people within your organisation. This is not to say that big bold statements don’t have any meaning. Rather, their meaning varies considerably from person to person within a company.
At an individual level people avoid making bold statements about what they want. When asked what they want out of life they struggle to provide an answer. Eventually, “I really don’t know!” emerges.
Fortunately there is a way for organisations and individuals alike to become clear about what they want. By focussing on the characteristics of the future that they desire, organisations and individuals can create a picture of what they want to create. At an organisational level those characteristics include:
Product and service characteristics such as innovation, timeliness and customer/client/stakeholder loyalty
Defining what employee engagement means for your organisation
The scale of your organisation; local, regional, national, global
The role that your organisation will play in the community
At an individual level the characteristics of the future that you desire may include:
Understanding the characteristics of the work that you enjoy
The type of holiday and recreation time that you want to be able to enjoy
The quality of your relationships with family, friends and colleagues
The level of health that you desire
Understanding the financial aspect of the lifestyle that you desire
Strategies for wealth creation that do not rely on employment alone
And for some people the exact job that they want to do
Identifying the future that you want
There are a range of approaches that you can use to identify what you want. Whether you are an individual or an organisation, the same approaches can be used. To identify your desired future Organisations That Matter provide a range of services to fulfil your specific needs. Simply click on the specific service below to find out more details about that service.
